A new campaign to recruit foster carers across Lancashire has now been launched, with a focus on fostering as a rewarding career....'the best job in the world'
Lancashire County Council is responsible for 1,600 children and young people in care who aren't able to live at home for certain periods of time. The campaign aims to raise awareness that the county council are looking for positive role models and that fostering can be a career and a real option for many people who are over 21 and want to work with children in their homes.
The first phase of the campaign started last week and has an autumnal theme of a family day out in the countryside (see attached poster and postcard). This will be followed by a winter theme in January for the second phase and a summer seaside theme in May 2015 for the third phase. You may see the advertising over the coming weeks on social media, billboards and bus stops across Lancashire and a local radio advert. The fostering team will also be out and about at a number of road shows.
Another major focus of the campaign is to highlight the benefits of fostering with the county council rather than a private agency. This includes:
- Generous allowance
- Local 24/7 support
- Ongoing training
- First preference for placements ahead of private agency foster carers
Please help spread the word to members of the public, your colleagues, the organisations you work with and your friends and family.
For more information about fostering, visist www.lancashire.gov.uk/fostering or call 0800 195 1183.
If you would like further information about the campaign contact:
Jennifer Dobson, Communications Executive
firstname.lastname@example.org, 01772 532419.